Episode #257: Alex Osterwalder on Taking a Portfolio Approach to Disruptive Innovation by Future² Innovation

Alex is an entrepreneur, speaker and business model innovator. He is co-founder of Strategyzer, a SaaS company that helps organizations develop new growth engines, better value propositions and powerful business models via online applications and facilitated online courses.

In 2015 Alex won the strategy award by Thinkers50, called the “Oscars of Management Thinking” by the FT, and ranks #15 among the leading business thinkers of the world. In 2013 he won the inaugural Innovation Luminary Award by the European Union.

Alex is lead author of Business Model Generation and Value Proposition Design, which sold over a million copies in 37 languages. USA Today named Business Model Generation among the 12 best business books of all times. The German edition was named Management Book of the Year 2011. Fast Company Magazine named it one of the Best Books for Business Owners in 2010.

Alex invented the Business Model Canvas, a strategic management tool to visualize, challenge and (re-) invent business models. Leading organizations and start-ups around the world use it.

Previous start-ups include netfinance.ch and Arvetica. Alexander holds a PhD from HEC Lausanne, Switzerland, and he is a founding member of The Constellation, a global not-for-profit organization aiming to make HIV/AIDS and Malaria history.

We explored a number of topics in this episode, including:

• How much of R&D corporations should invest into disruptive innovation
• Why what got you here won’t get you there and how disruptive innovation requires different methods and behaviours
• The value of taking a portfolio approach to corporate innovation investments

You’ll learn this and a lot more in this conversation with the one and only, Alex Osterwalder.

Topics discussed:

• How much of R&D corporations should invest into disruptive innovation
• Why what got you here won’t get you there and how disruptive innovation requires different methods and behaviours
• The value of taking a portfolio approach to corporate innovation investments
• Setting up an innovation team
• Empowering people to make and act on decisions
• The different types of innovation
• Why it’s much riskier not to innovate
• Why early stage innovation isn’t expensive
• Why receiving large bags of funding up-front can inhibit innovation

Show notes:

Alex’s website: http://www.alexosterwalder.com

Strategyzer: http://www.strategyzer.com

Twitter: http://twitter.com/alexosterwalder (@AlexOsterwalder)

Get his books:

• Business Model Generation: https://amzn.to/2Ni7zQ9
• Value Proposition Design: https://amzn.to/2NirVJ9
• The Big Pad of 50 Blank, Extra-Large Business Model Canvases and 50 Blank, Extra-Large Value Proposition Canvases: https://amzn.to/2P2TTZC
• Business Model You: https://amzn.to/2BKEMlP
  

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