Winning buy-in from senior and middle management for corporate innovation initiatives is one of the biggest challenges intrapreneurs face.
Oftentimes, intrapreneurs resort to presentations and meetings with executives in an effort to convince them why they should explore new initiatives. Sometimes this works. Most times it doesn’t. Such pursuits fall flat because the recipients have an inherent lack of incentive to explore innovation, a preconceived notion that innovation is riskyand expensive and ultimately, don’t understand or connect with the proposition.
In this episode I tell a story about a smell that changed the path of English economic history.
Listen on iTunes @ goo.gl/sMnEa0
Listen on Stitcher @ www.stitcher.com/podcast/future
Listen on Google Play @ bit.ly/FSGoog
If you've got any questions on this podcast feel free to send an email to email@example.com or tweet me on Twitter @steveglaveski or @future_squared
Follow me on Instagram: @thesteveglaveski
Like us? It'd make our day if you took 1 minute to show some love on iTunes, Stitcher or Soundcloud by subscribing, sharing and giving us a 5 star rating.
To sign up to our mailing list head to www.futuresquared.xyz
For more information on Collective Campus, our innovation hub, school and consultancy based in Australia and Singapore check out www.collectivecamp.us