415. The Sandbox's Sebastian Borget on How Brands Can Leverage the Metaverse

My guest today is Sebastien Borget, co-founder and COO of The Sandbox, one of the world’s biggest and most popular metaverse platforms, with over 2 million wallets connected, and a token with a fully diluted market cap of over US$10 billion. The Sandbox is home to brands and icons such as Snoop Dogg, Adidas, Atari, Steve Aoki, The Walking Dead, and more.

In this rapid fire conversation, we unpack how brands can leverage The Sandbox to:

  1. Build stronger customer and fan experiences and relationships
  2. Reward people for engaging with their brands, and
  3. Generate new revenue streams

This conversation was recorded on relatively short notice on the road, and unfortunately suffered from some technical difficulties resulting in less than optimal audio quality, so I hope you’ll bear with us all the same, because the insights packed into this 20 minute conversation are well worth it for anybody building a brand in web3 or transitioning a traditional brand to the space.

With that, I bring you my conversation with the one and only Sebastien Borget.

Show Notes: